MEET ROSS MILLAR OF ROSS MILLAR ENTERTAINMENT
Where He Started
"You know the one thing about rodeo, it’s live. Anything can happen."
Ross moved away from rodeo’s home in Calgary before throwing himself into the competition—and in his first year nabbed himself the Ontario Roping Championship. Since then Millar’s involved himself in Ontario’s rodeo scene in a big way, having organized the RAM rodeo tour for the past 22 years.
What He Does
Ross Millar Group (RMG) was formed to operate and promote the RAM Rodeo Tour in an effort to give more to the cowboys and cowgirls through competition and more cash prizing. RMG works to provide fans with an astonishing experience in the rural Ontario market. The events are designed to support the local community groups that host each rodeo. Lions Clubs, Rotary Clubs, and other local community groups have all reaped the benefits of successful RAM Rodeo Tour stops.
“So our world of Rodeo, we have different events, of course one of the fan favourite is the bull riding I think. The American Riders Association in their poll a few years back, did a poll as to what was the world’s toughest sport and they deemed it was bull riding. And it’s a crowd favourite. It’s like an 8 second adrenaline rush. You lock yourself on the back of a bull for 8 seconds and it’s just pure adrenaline. We also do the bucking horse, the saddle bronc and the bareback, which is probably my favourite event. And we’ve got the Build A Cowboy program, in fact it’s the Dickies Build A Cowboy program, and we are building young cowboys here all the time. And in the saddle bronc and bareback, we just had 12 new young cowboys, just starting for their first time. They are gonna be here this weekend, at the show today we’ve got a bunch of these kids going and they all came through the Dickies program."
Why He Does It
The rodeo tour takes place throughout Southern Ontario over the summer months, and last year featured everything from bareback riding to steer wrestling to tie-down roping. As it’s progressed Millar’s changed the rules to some of the sports in order to ensure the safety of the animals—and the Calgary Stampede has noticed, altering some of its rules as well.
“I am very proud, we’ve got towns in Ontario where we’ve been playing the whole 22 years we’ve been in the business and it’s good for the community, it brings something different, an education for the young kids and the people are showing the Canadian culture and at the same time, it gives the communities a chance to raise some needed moneys and put an event on and make it a spectacle.”
You know everybody says “hey do you ever ride bulls?’ I go “no”. Have I ever rode bulls? No. Will I ever ride bulls? No. That's a young man sport and I am too old for that.
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